Active minded. Community Driven. Adventure ready.

​​​​Cereal City Athletics

In the News!!!

Battle Rock

Learn more about Cereal City Athletics' newest adventure!

Read the articles here:

What's the next adventure calling you?

Registration now open for:

Battle Creek Masters Swim Team

Click here to go to the Battle Rock page to learn more about the project & send us an email at to let us know that you want to be a part of the adventure.

The Battle Creek Masters Swim Team is a highly successful local team who regularly places and often wins at the Masters State Swim Meet annually.  The team meets at the Battle Creek YMCA regularly.  Contact the YMCA (269) 963-9622 to ask about the Masters Swim Team.


Discounts on races, discounts in the Cereal City Athletics store, gear, clinics, sound good?  Check out our club!

Cereal City Athletics is excited to announce our new Adventure Club! Why is it called an adventure club? Because we just didn't feel right branding it to a specific sport when there is SO much to explore! We want you to have fun, try something new, and improve in your desired disciplines! Find out more about the Cereal City Athletics Club, take the pledge and sign up HERE

​Cereal City Athletics is now on Strava and Garmin. Join local athletes and challenge yourself to reach new limits!

Strava: go to the Explore tab, and search Clubs for Cereal City Athletics

Garmin: click the menu on the left, choose Groups and search Cereal City Athletics.


Connect with us!

These folks do everything - they bike, but you'll also see them swimming and running!  They are heavily involved as volunteers at events all around Michigan.  Check out their website, and you can find out what they do and how to get involved.

This is an informal group of people training for triathlons with a specific focus on the Cereal City Triathlon.  There is a closed FaceBook Group associated with BC Tri Training. 

Interested in investing in Battle Rock Climbing Gym?

Training Groups in Battle Creek

Looking for some like-minded folks for training? Check out some of these groups:

Upcoming events & exciting announcements!

Find more at our on-line store! From local merchandise like Bike the Fort, Michigan Tandem and Run BC tees to all of your swimming essentials and great goggles. Our merchandise is available at almost all of our events or anytime on-line!

This is a group of mostly women who are running enthusiasts.  There is a closed FaceBook Group associated with the local Battle Creek Moms Run This Town chapter but there is also a national organization.

KAR (Kalamazoo Area Runners) have a chapter in Battle Creek.  They have an open FaceBook Group where you can keep up with their activities.